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DJABBAROVA NASIBA YUSUPOVNA

Telephone number: +99890-900-43-96.
Email: dc.nasiba@gmail.com.
Date of birth: 20.04.1983 г.
Physical address: Tashkente city.

Skills:

- Marketing strategy

- Brand management
- Budgeting
- Market research
(SWOT-, PEST- analysis, mastery of 4P, 4C concepts)
- Project management
- Marketing communications
- Conducting a presentation
- Negotiation


Work experience
______________________________________________________________________

2008 - 2010 - Medical representative at pharmaceutical company of "Farmak".

Key responsibilities:

- Daily visits to doctors (GP, neuropathologist, ENT, cardiologist, rheumatologist) in hospitals according to the plan.
- Daily visits to pharmacies and doctors in assigned areas. Responsible for stocking and controlling pharmacies.
Promote OTC and RX as well as prescription of drugs.
Build a base of category A doctors and make them more loyal.
Compile reports on each visit.
- Participate in conferences, organize presentations for pharmacies and healthcare facilities.

Achievements:

Increased sales within the assigned territory and 100% fulfillment of the sales plan.

Regional manager for Tashkent city and Tashkent region at pharmaceutical company of "CITCO CHEMICALS" in 2010 - 2013


Key responsibilities:

- Health representatives (Health facilities and districts distributed by the MP) - Recruitment, training, control, and motivation
- Affiliated territory: Tashkent city and the Tashkent region
- The development of a comprehensive database of doctors and control of their activities: therapists, GPs, neuropathologists, resuscitators, surgeons.
- Developing a sales plan for the team and implementing it.
- Working with difficult clients and double visits to the MP.
- Working with wholesalers, pharmacies to load goods.
- The delivery of presentations on "products" and "sales techniques" to physicians and employees.

Achievements:
- Increase in small businesses and stable development of those businesses.
- Increase in the number of physicians by retaining loyalty to the company's products
- The number of drugs in the portfolio has grown from 5 to 18 this year, compared to the 5 at the start.
- Fulfillment of sales, including over fulfillment.

2013- 2015 , Координатор-FFM по РУз.

Key responsibilities:
- Territorial responsibility: Republic of Uzbekistan
- Studying the market, determining the needs and drawing up a sales plan for the Territories.
- The development and control of plans, visits, and reports by RM and MP on a daily basis.
- The creation and implementation of a sales plan for the team, in collaboration with the marketing department.
- MP and RM will visit wholesalers, pharmacies, and doctors twice.
- Organize and hold conferences, presentations, roundtables and master classes for doctors and pharmacies.
- Negotiation and active participation with KOLs.
- Organizing and conducting sales training for staff on "sales techniques" and "structure of visits".
- Quarterly evaluation of the "sales technique" and the "visit structure", based on a point system.

Achievements:
- Increase in the number of employees in the Republic of Uzbekistan.
- More than 100 state clinics in Uzbekistan are provided with prescription drugs every month.
- A positive development of the team.
- Hospital purchases contributed 50% to the sales of antibiotics, while promotional solutions accounted for 80% of sales.
- The number of clinics participating in our program increased by 70% in the first year in Tashkent and the surrounding region, and 30% in other areas.




Sales and Market Development Manager of the Republic of Uzbekistan at "BBRAUN" company in 2015 - 2020,

Key responsibilities:
- The development and implementation of a marketing plan.
- A road map outlining short- and long-term action plans for the department.
- Preparation and implementation of annual and monthly budgets for the department.
- Analyzing and researching the drug, medical, and enteral nutrition markets. (SWOT-, PEST- analysis, knowledge of concepts 4P, 4C).
- Compilation, development and quarterly updates, analysis of competitive advantages of your product.
- An annual product plan for registering new products and expanding the portfolio.
We have increased our number of drugs and medical devices from three to six over the past five years, as well as equipment, nutrition, and medical devices in our portfolio.
- Developing criteria for selecting QOLs, selecting QOLs for the product, developing tasks and action plans for the year for the QOLs, and coordination with the management of all action plans. The KOLs collaborate actively with the team and the team implements all tasks and action plans throughout the year.
- Communication with and cooperation with Uzbekistan's main specialists. Cardiologists, surgeons, gastroenterologists, and infectious disease specialists.
- Presentations, conferences, round table discussions, and master classes for teams of distributors and doctors.
- Rapid development of foreign exchange contract distributors. Negotiations with distributors' founders and joint ordering arrangements for foreign exchange contracts.
- Increase in number of wholesalers and pharmacies, control of sales and inventory balances in distributors' warehouses.
- Development of a sales forecast and a plan for supplying distributors in the Republic of Uzbekistan with goods and its implementation.
- Preparation and distribution of regular reports to management, files with data in the form of presentations, and development tables on markets.
- Participating in intracompany international events, online and offline meetings between regions, corporate correspondence, and trainings for the Republic of Uzbekistan.
- Conducted trainings for employees and double visits to facilities with the MP, worked on complaints and visited clients with problems.
- The participant must participate in all state tenders of drugs and medical equipment, submit documents and technical specifications according to the TZ, and correspond competently with the Ministry of Health of the the Republic of Uzbekistan, state institutions, and the tender commission.
- Work closely with the laws of the Republic of Uzbekistan (price limitations, list of essential drugs, list of direct purchases of drugs and medical devices, price caps).
- Organization and control of hospital purchases by government and private institutions.
- Marketing and promotional materials development (brochures, flyers, patient guides, a table for the exhibition) and high-quality selection of printing houses and printing organization.

Achievements:
- Sales growth of between 50% and 70% per year over the last 12 months.
- Expanding the number of anesthesiologists, resuscitators and surgeons in the Republic with high product loyalty.
- Up to four times more distributors.
- Participation in more than six scientific conferences per year within the Republic of Uzbekistan, including product quality reports.
- Every 2 years, the company organizes and hosts a conference with master classes, with the participation of surgeons, anesthesiologists, and resuscitators. The company's conferences annually attract at least 150 doctors.
- We developed 2 guidelines for anesthesia and resuscitation with the help of KOLs, printed them, and distributed them to doctors.
- Publications in specialized journals include: "Surgery", "Bulletin of Emergency Medicine", as well as the journal of oncology, "Clinical and Experimental Oncology".
- Publications in specialized journals include:
- Blockage of the fascia of the rectus abdominis muscle in an urgent surgery",
- A review of infusion therapy for patients with systemic inflammatory response syndrome, or sepsis
- "Introducing patients and providing nutritional support in various conditions"
- Providing nutritional support to patients with pneumonia and ARDS (COVID-19)".
- "KOLs were involved in developing the program "Medical nutrition in a multidisciplinary hospital.".
- Information about products is included in textbooks for students at the Medical Institute.
- Conducted four clinical trials in parenteral nutrition, providing laboratory and clinical evidence of the advantages of the drugs.
- The inclusion of 3 drugs (Gelofusin, Aminoplasmal, Lipofundin) in the list of SALS/vital drugs (see list of life-saving drugs) enabled us to win tenders for hospital purchases.
- This methodology made it possible for the Ministry of Health of the Republic of Uzbekistan to purchase drugs for the treatment of critically ill patients with COVID-19 thanks to the inclusion of 3 drugs in the guidelines.

Education:

Major Educational Background:

- Higher medical education (bachelor's and master's)
1999-2006 - Bukhara State Medical Institute, bachelor of GP, doctor.
2006-2009 - Tashkent Medical Academy, master's degree - neurologist.

Additional education:

- 10.2020 - SE MBA Project Management - a professional practice-oriented course in project management, which was developed by the AFW Academy and IMA World Wide.
- Received an American certificate and a German Harzburg diploma "Project Management".


Additional Information
Driving license of category "B" (driving experience 6 years), owns a personal car;
Experienced user of Computer programs including: MS Office, 1C, graphic editor software- Corel Draw and etc;
English language proficiency - Intermediate.
Expected position: Product Manager.